Burnout. Breakthrough. Becoming.

Support for all of life’s transitions.

(M)othershift creates meaningful space for every version of navigating change—whether you’re mothering a child, an organization, a passion project, a partnership, or yourself.

We help individuals and teams blend storytelling, ritual, and technology to surface meaning, agency, and connection.

Individual Support. Consulting. Convening. Workshops. Events.

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We create and guide experiences for individuals and organizations in threshold moments—of change, possibility, and reinvention.

Rooted in timeless rituals and backed by evidence-based strategies, our work helps make transformation meaningful.

  • Woman recording a milestone memory session

    1:1 Support

    Custom sessions to reflect, process, and preserve what matters most.

    Bibliotherapy Appointments

    Personalized media “prescriptions” (books, podcasts, films) to meet your moment.

    Family Archive Consulting

    Professional archival advice and help preserving photos, films, and stories with care.

    Memory Sessions

    Guided interviews to capture a life or a milestone moment—yours or someone else’s.

    Shift Sessions

    Compassionate coaching for fertility, pregnancy, birth, postpartum, and other life transitions.

    Explore 1:1
  • Facilitator leading a storytelling circle for team bonding

    Community Offerings & Classes

    Not group therapy. Not a hustle space. Just good conversation and gathering.

    Bookin’ It - Book-club-style events for people in transition.

    Seasonal Ritual Circles - Low-key gatherings to honor birth, grief, identity shifts, and life pivots.

    Parenting, Pregnancy & Post-partum Courses - Live & on-demand classes to explore at your own pace.

    Calendar & Learn More
  • Book club circle for inclusive leadership at a company

    For Organizations

    Care doesn’t stop at the office door. We partner with companies, schools, and studios to:

    - Host thoughtful workshops on caregiving, grief, matrescence, and burnout.

    - Develop skill sets around failure, creativity, and emotional intelligence.

    - Facilitate story-sharing sessions for team bonding and inclusion work.

    - Curate internal book clubs and creative wellness offerings.

    Explore Workshops

About Me

portrait of Mothershift founder and storytelling facilitator

Hi, I’m A.M. Alpin 👋—educator, digital storyteller, and creative producer—and founder of (M)othershift.

For the past twenty years, I’ve helped individuals and organizations honor their stories, design experiences that resonate, and navigate transformation with compassion and creativity. (M)othershift is where it all converges: a space to witness, remember, laugh, and celebrate the unfolding stories of who we are—and who we’re becoming.

More About Me

What Folks Are Saying

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What Folks Are Saying 〰️

Blue sky filled with white clouds.

Conference Attendee Feedback

“Utterly blown away! This is the BEST conference I have ever been to—ever. You've ruined me for other conferences! Now that I know how amazing a conference can be I don't want to settle!”

Custom Workshop Participant

“I wanted to change my mindset related to failure... This workshop 100% delivered and I feel good in not just a post-workshop way but very much moving forward in my personal and professional life.”

  • “A.M.’s enthusiasm and willingness to use herself as an example made the sessions approachable and memorable. It was professional development that felt deeply personal.”

    — Skill-Building Workshop Participant

  • “The events brought a really great sense of community … and brought us closer on a more personal level.”

    — Custom Book Club Series Client

  • “A.M.’s use of her own stories made the sessions feel grounded and human. And the design thinking was actually fun—not pedantic or dry.”

    — Skill-Building Workshop Participant

  • "I learned so much—not just tools, but also how to manage time, build agendas, and stay focused.”

    — Custom Workshop Series Participant

Say Hello.

Curious? Tender? Tired? Let’s talk.

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